About
Innovative UI/UX Designer with 5+ years of experience transforming complex user needs into intuitive and visually appealing digital products, driving user engagement and business growth. Expert in end-to-end product design, from user research and wireframing to high-fidelity prototyping and usability testing, consistently delivering solutions that enhance user satisfaction and meet strategic objectives. Eager to leverage a proven track record in creating impactful user experiences to contribute to a forward-thinking product development team.
Work
New York, NY, US
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Summary
Led the design of intuitive user interfaces and experiences for enterprise software solutions, enhancing product usability and driving user adoption.
Highlights
Spearheaded the redesign of a core SaaS platform, increasing user engagement by 25% and reducing customer support inquiries by 15% within the first six months post-launch.
Conducted comprehensive user research, including interviews and usability testing with 50+ users, to inform design decisions for new features, resulting in a 90% positive feedback rate.
Developed and maintained a scalable design system used across 3 major product lines, improving design consistency and accelerating feature development cycles by 20%.
Collaborated cross-functionally with product managers and engineers to define product roadmaps and deliver pixel-perfect designs, ensuring successful implementation of 10+ major releases.
Brooklyn, NY, US
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Summary
Designed and optimized user experiences for diverse client projects, ranging from mobile applications to responsive web platforms, delivering measurable improvements in user satisfaction.
Highlights
Designed the user interface for a new e-commerce mobile application, contributing to a 30% increase in conversion rates for key client products.
Implemented A/B testing strategies for critical user flows, leading to a 10% improvement in task completion rates and a more streamlined user journey.
Created wireframes, prototypes, and user flows for 7+ client projects, ensuring alignment with project requirements and brand guidelines.
Presented design concepts and rationale to clients and stakeholders, effectively communicating design decisions and securing buy-in for proposed solutions.
Education
Awards
Best UI/UX Design Project
Awarded By
New York University
Awarded for outstanding design and research in the Master's capstone project: 'Redesigning Public Transit Ticketing Systems'.
Languages
English
Arabic
Skills
UI Design
Wireframing, Prototyping, High-Fidelity Mockups, Design Systems, Atomic Design, Responsive Design, Visual Design, Interaction Design.
UX Research & Strategy
User Interviews, Usability Testing, Persona Development, Journey Mapping, Information Architecture, Competitive Analysis, A/B Testing, Heuristic Evaluation.
Software & Tools
Figma, Sketch, Adobe XD, InVision, Miro, Maze, UserTesting.com, Adobe Creative Suite (Photoshop, Illustrator), Jira, Confluence.
Product Development
Agile/Scrum, Product Roadmapping, Cross-functional Collaboration, Design Sprints, User-Centered Design (UCD), Accessibility (WCAG).
Interests
Photography
Street Photography, Landscape Photography, Digital Editing.
Art & Design
Modern Art, Graphic Novels, Typography.
Technology
Emerging Tech, AI in Design, Future of UX.